Andrew Reed

While it always feels good to have a lot of visitors on your website, it’s only half the battle. If you’re investing a lot into your ad and marketing spend …

As the world changes at a quicker pace than ever before, it can be difficult to keep your business up to speed. And since the onset of COVID, ecommerce has …

With thousands of online retailers to compete with across dozens of platforms and verticals, attracting new customers to your online store can be difficult. Luckily, discounting products and running promotional …

After you have calculated your cost, have a layout of your ideal customer, and how your product or service can fit into the competitive market, you can start to settle …

Many businesses will make the mistake of setting prices without much consideration, putting them at a disadvantage right out of the gate. Making sure prices are affordable is one thing, …

Coupon campaigns are great ways to reach new customers or retarget existing ones, but they don’t come without their risks. An unchecked coupon strategy can leave you vulnerable to coupon …

Driving attention to your online store with discounts and digital coupon codes is a tried and true strategy that remains an effective way to help boost sales. In fact, more …

When it comes to safely monetizing your site with ads, there is more than just one tool you can use. Depending on the type of ad and your relationship with …

SafeFrame has been a growing staple of anti-malvertising protection since its inception six years ago, but the API-enabled iFrame is not always enough to keep your site protected. As with …

Digital advertising has evolved quite a bit since SafeFrame’s initial release in 2014, meaning it was in long need of the facelift it received last year. And while SafeFrame received …