by Jason Dobrzykowski, on Jun 9, 2022 11:30:00 AM
In today’s market, consumers are looking to purchase from brands who share similar values and goals as they do. Affiliate marketing is an easy way for brands to connect with …
Read Storyby Kathleen Booth, on Dec 2, 2021 1:04:15 PM
The increasing popularity and resources of coupon scraping extensions like Honey and Capital One Shopping have made holiday weekends particularly dangerous for ecommerce brands. Thanksgiving weekend in particular has become …
Read Storyby Andrew Reed, on Nov 16, 2021 9:00:00 AM
When it comes to safely monetizing your website with ads, there is more than just one tool you can use. Depending on the type of ad and your relationship with …
Read Storyby Andrew Reed, on Sep 29, 2021 9:00:00 AM
SafeFrame containers are a special type of iFrame that is used to protect online advertising publishers websites from malicious advertising, while still allowing for some customization and communication between the …
Read Storyby Sarah Leitz, on Sep 7, 2021 11:06:00 AM
Sarah has spent her entire career in strategic marketing. She’s worked with large Fortune 500 brands and small companies to build their marketing, customer success and inbound programs. She’s currently …
Read Storyby Kathleen Booth, on Feb 25, 2021 9:00:00 AM
The U.S. Cybersecruity and Infrastructure Security Agency (CISA) released new guidelines last month, urging federal agencies to protect themselves from malvertising by installing ad blockers on all employee computers. This …
Read Storyby Matt Gillis, on Feb 18, 2021 1:48:44 PM
It’s no secret, malvertising is destructive to the user experience Some publishers don’t have malvertising protection, while others have solutions that are simply not effective. But end users aren’t the …
Read Storyby Eric Trouton, on Dec 17, 2020 9:00:00 AM
Shopping online is easy, fast and fun. Most buyers use ecommerce platforms to shop online on a regular basis, and because they can now buy everything, from sneakers to spinach, …
Read Storyby Kathleen Booth, on Nov 18, 2020 9:00:00 AM
How can retail businesses not only survive, but thrive, in the post "retail apocalypse" world? The retail industry has been in the midst of massive shifts for some time now, …
Read Storyby Kathleen Booth, on Oct 13, 2020 9:00:00 AM
Protecting relationships. Now, more than ever, people are going online to engage with businesses. One thing that hasn’t changed? Trust. Ultimately, that’s what all businesses are selling and it's the …
Read StoryWhere businesses come to learn more about protecting the points of digital engagement with their customers, audiences and users.
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