clean.io Blog / Ad Fraud 101

Nothing is more confusing and frustrating than when you are on a familiar webpage and suddenly your browser sends you across the web to another brand’s site. Sudden redirects not …

Malvertisers have a whole deck of cards to play when it comes to defrauding advertisers and publishers. Many of these strategies happen behind the curtains of your site, and go …

In the ad protection industry, you will often hear the term “ad cloaking” being used in a variety of different ways. Many providers will claim you are protected from “cloaked …

As an ad publisher, keeping healthy session lengths and bounce rates is intimately tied to maximizing your ad revenue, and providing users with user experience that delights them is key …

Many savvy publishers these days are moving towards building their own ad stack, instead of partnering with a third party network. This of course comes with its own set of …

Ad fraud is a growing problem, with some estimates showing it could cost advertisers as much as $100 billion by 2023.1 However, ad fraud isn’t just one thing: it comprises …

Ad fraud is the multi-billion dollar shadow business of the digital ad ecosystem. Learn more about ad fraud to protect your business, customers, and revenue. The digital ad ecosystem is …