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Eric Trouton

Eric Trouton

Recent Posts by Eric Trouton:

by Eric Trouton, on Jan 7, 2021 9:00:00 AM

Are you an online retailer who has noticed margins getting thinner despite increases in overall online revenue? Have you considered the effect coupon extensions such as Honey and Capital One …

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by Eric Trouton, on Dec 21, 2020 9:00:00 AM

Heavy ads are digital advertisements that consume an inordinate amount of system resources and can significantly slow down website page load times. Heavy ads are a big concern for digital …

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Topics:AdOps StrategyHeavy Ads

by Eric Trouton, on Dec 17, 2020 9:00:00 AM

Shopping online is easy, fast and fun. Most buyers use ecommerce platforms to shop online on a regular basis, and because they can now buy everything, from sneakers to spinach, …

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Topics:ecommerceDigital Engagement Security

by Eric Trouton, on Dec 9, 2020 1:49:39 PM

I'm excited to share that you can now catch cloaking attacks with cleanAD. What is Cloaking? Cloaking is a type of attack that misuses native "dynamic creative" features of advertising …

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Topics:MalvertisingMalvertising Solutions

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